NC AI is expanding its physical AI capabilities into the financial sector, leveraging its proprietary world model research.
NC AI announced Wednesday that it signed a strategic partnership agreement with Shinhan Financial Group to apply digital twin and VLA (Vision-Language-Action) technologies in the financial sector.
The two companies plan to explore various ways to implement world model-based technologies — which deeply understand and interact with the real world — into offline financial operations. To this end, they will jointly pursue identifying and planning collaborative projects based on digital twin and VLA models, as well as reviewing the technical and regulatory feasibility of video data-based analysis and applications.
In detail, the top priority is to dramatically improve the experience of customers visiting offline branches. The partners plan to precisely analyze customer usage patterns, wait times and overall operational flows based on real-world site and video data. They also plan to use digital twin virtual environments to simulate the effects of changes such as counter layouts and kiosk configurations in advance, designing optimal financial service environments.
Data protection measures will accompany the new technology adoption. The companies will build secure information processing systems, including applying de-identification technology when collecting and analyzing on-site data.
NC AI said the agreement is significant in that it establishes new standards for intelligently simulating and optimizing the physical environments of offline branches through digital twin and VLA technologies. The company expects to progressively advance spatial design and operational optimization by applying physical AI technology to real-world financial settings with numerous variables, moving beyond the confines of controlled laboratories.
"Starting with this agreement, we will lead innovation in financial environments and further leap forward as a global physical AI leader that transforms paradigms across major national industries," NC AI CEO Lee Yeon-su said.