LS Cable Seeks 1 Trillion Won via STO to Ease Profitability Squeeze

LS Cable Tokenizes 1.5 Trillion Won Copper Inventory · HR Tech Firm Worksphere Sees Job Posting Clicks Surge After AX Pivot · SpaceX Allocates 30% of IPO Shares to Retail Investors

Technology|
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By Kang Do-won
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null - Seoul Economic Daily Technology News from South Korea

▲ AI PRISM* Customized Economic Briefing

*Editor's Note: 'AI PRISM' (Personalized Report & Insight Summarizing Media) is an AI-powered customized news recommendation and summarization service developed with support from the Korea Press Foundation. It selects and delivers six tailored news stories for each reader type.

[Key Issue Briefing]

■ Inventory Asset Tokenization: LS Cable & System is pursuing the tokenization of 1.4566 trillion won in inventory assets through security token offerings (STO) to raise more than 1 trillion won in new capital. The move is an attempt to break through a structural limitation in which assets worth five times the company's annual operating profit remain tied up and unconverted to cash.

■ HR Tech AX Pivot: Worksphere, the operator of recruitment platforms JobKorea and Albamon, has rebranded and launched a full-scale platform overhaul under its "AI Everywhere" strategy on its 30th anniversary. Just one month after redesigning main pages with AI-recommended job postings, click-through rates surged 298% on JobKorea and 158% on Albamon.

■ SpaceX IPO Design: Elon Musk, CEO of SpaceX, is designing a record-breaking initial public offering (IPO) that would allocate up to 30% of shares to retail investors, targeting a market capitalization of $1.75 trillion (approximately 2,634.97 trillion won). The structure is three to six times higher than the typical 5–10% retail allocation ratio.

[News of Interest to Startup Founders]

1. LS Cable Tokenizes 1.5 Trillion Won in Inventory Assets to Maximize Returns Amid Power Equipment Supercycle

- Key Summary: LS Cable & System is moving to tokenize 1.4566 trillion won in inventory assets as of end of last year through security token offerings (STO) to raise more than 1 trillion won in capital. While the company rode the AI data center construction boom to post revenue of 7.5882 trillion won, a 12% year-on-year increase, its operating profit margin remained at the 3% level and raw material purchases reached 3.9896 trillion won, creating a structural dilemma. Capital expenditure is surging to 1.2881 trillion won this year, coinciding with funding needs for an undersea cable factory in Virginia, U.S. and a rare earth minerals business. LS Cable & System has also signed a 60 billion won mutual investment agreement with Lynas, the world's largest rare earth company outside China, and is reviewing entry into the permanent magnet business.

2. Worksphere Accelerates Company-Wide AX on 30th Anniversary, Internal Innovation Included

- Key Summary: HR tech firm Worksphere has changed its corporate name from JobKorea to Worksphere on its 30th anniversary and is accelerating company-wide artificial intelligence transformation (AX) under the banner of "AI Everywhere." After redesigning the main pages of recruitment platforms JobKorea and Albamon around AI recommendations, job posting click-through rates surged 298% on JobKorea and 158% on Albamon within one month. The company has also announced plans to launch Talent Agent and Career Agent services and established an "AX Vanguard" team to lead AX adoption across the organization. Chief Technology Officer Kim Yo-seop said the platform foundation-building task completion rate improved 220% compared to 2024.

3. Samsung SDS Supports AJ Networks (095570) AX with 'S-VIP' — From Consulting to AI Deployment

- Key Summary: Samsung SDS has unveiled its "S-VIP Consulting" program, which designs the entire artificial intelligence transformation (AX) process for manufacturing companies, and has won the AX project contract from AJ Networks. The consulting program consists of three stages — AI goal setting, use case discovery, and governance building — and is characterized by first identifying on-site needs through interviews with client employees. After deploying customized AI agents at AJ Networks, mechanics' search time decreased 43.9%, search accuracy improved 12.45%, and user satisfaction scored 92 points.

4. 30% Retail Allocation and Rocket Launch Viewing — Musk's 'IPO Show'

- Key Summary: Elon Musk, CEO of SpaceX, is reviewing a groundbreaking IPO structure that would allocate up to 30% of offering shares to retail investors ahead of a June listing. The ratio is three to six times higher than the typical 5–10% retail allocation, and plans are being discussed to grant priority participation to Tesla shareholders and those who backed the acquisition of X (formerly Twitter). The IPO fundraising target is $75 billion (approximately 112.89 trillion won), far surpassing the previous record of $29 billion set by Aramco in 2019, with a target market capitalization of $1.75 trillion (approximately 2,634.97 trillion won). SpaceX is also reportedly considering imposing lock-up periods longer than the typical six months on major early shareholders to prevent large-scale sell-offs after listing.

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null - Seoul Economic Daily Technology News from South Korea
null - Seoul Economic Daily Technology News from South Korea
null - Seoul Economic Daily Technology News from South Korea
null - Seoul Economic Daily Technology News from South Korea
null - Seoul Economic Daily Technology News from South Korea
null - Seoul Economic Daily Technology News from South Korea

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AI-translated from Korean. Quotes from foreign sources are based on Korean-language reports and may not reflect exact original wording.