Park Ji-sung to Co-Chair Government's 'K-Football Innovation Committee'

Co-Chair Alongside Minister Choi Hwi-young Lee Young-pyo and Park Joo-ho Join as Committee Members "Designing the Direction for Korean Football Together"

Sports|
|
By Yang Jun-ho
||
Culture, Sports and Tourism Minister Choi Hwi-young (left) and Park Ji-sung. Captured from Minister Choi Hwi-young's X - Seoul Economic Daily Sports News from South Korea
Culture, Sports and Tourism Minister Choi Hwi-young (left) and Park Ji-sung. Captured from Minister Choi Hwi-young's X
Lee Young-pyo (left) and Culture, Sports and Tourism Minister Choi Hwi-young. Captured from Minister Choi Hwi-young's X - Seoul Economic Daily Sports News from South Korea
Lee Young-pyo (left) and Culture, Sports and Tourism Minister Choi Hwi-young. Captured from Minister Choi Hwi-young's X

Park Ji-sung, 45, will co-chair the "K-Football Innovation Committee" being formed by the government.

The Ministry of Culture, Sports and Tourism said Wednesday that it will launch the "K-Football Innovation Committee" for temporary operation at the Olympic Parktel in Songpa-gu, Seoul, on Saturday. "Culture Minister Choi Hwi-young and FIFA committee member Park Ji-sung will serve as co-chairs," the ministry said.

The committee will comprehensively discuss key tasks aimed at boosting the future competitiveness of Korean football, including K-football governance, the development of youth players, and the introduction of advanced technology systems, in response to the calls for K-football innovation raised in the run-up to the 2026 World Cup in North and Central America.

Minister Choi posted on X (Twitter) that day, "We have agreed to form the innovation committee together with members Park Ji-sung, Lee Young-pyo, and Park Joo-ho to revive Korean football, which is in crisis," and shared photos taken with Park Ji-sung and Lee Young-pyo respectively.

The committee includes football figures such as commentators Lee Young-pyo and Park Joo-ho, as well as sports officials and experts including Yoo Seung-min, president of the Korean Sport & Olympic Committee; Kim Seung-hee, executive director of the Korea Football Association; Cho Yeon-sang, secretary general of the Korea Professional Football League; attorney Yoo Young-geun; and professor Kim Dae-hee.

Co-Chair Park Ji-sung said, "We will design the direction Korean football should take together, reflecting the various concerns discussed on the ground, and draw up a future in which K-football can continue to grow."

Original reporting by Yang Jun-ho for Seoul Economic Daily.

AI-translated from Korean. Quotes from foreign sources are based on Korean-language reports and may not reflect exact original wording.

Watch · Seoul Economic Daily

More →
5:23

AI KEY

Preview
Korean Corporate Intelligence HubKOSPI · KOSDAQ · 12 sectors

A live, cap-weighted view of every KOSPI and KOSDAQ sector, with same-day Korean reporting distilled by company — built for foreign investors, correspondents and analysts who need to scan Korea before the next session.

Korea Chaebol Tree

Preview
Families Behind the GroupsKFTC May 2026 · DART filings

An English-first interactive map of Samsung, SK, Hyundai, LG and Lotte — built for foreign investors, correspondents and analysts. Korea translates companies into English. We translate the families behind them.

SIGNAL

Pre-register
English Edition · Capital MarketsM&A · IPO · PE · Fund Flows

Pre-register for SIGNAL English Edition — a premium subscription bringing Korean capital markets coverage (M&A, IPOs, private equity, fund flows) to global institutional investors. First access to the 50% introductory rate.