The Korean Sport & Olympic Committee said it is launching a social media-based public campaign on Monday to mark Olympic Day, aiming to spread Olympic values and boost public participation.
The campaign was designed around the International Olympic Committee (IOC)'s 2026 Olympic Day message, "You Can Do This, Let's Move." It runs through three programs: "Let's Move - Motion Challenge," "The Moment That Moves Me," and "Guess the Olympics!"
The main program, "Let's Move - Motion Challenge," is a participatory challenge in which people create and share short-form content by following the committee's official motion video or reinterpreting it in their own style. Participants express movements evoking Olympic sports in rhythm, and outstanding participants will receive prizes such as mobile gift vouchers and smartwatches.
The "The Moment That Moves Me" event allows participants to share on social media a photo or short video of moments that move them — such as exercise, family, friends, pets, music, or travel — expressing Olympic Day's "Let's Move" message through their own stories. Various prizes will be provided to participants through a drawing.
Details on how to participate, eligibility, and prize entry procedures for each event can be found on the Korean Sport & Olympic Committee's Instagram account.
