The CJ Cup Byron Nelson, a PGA Tour event with a total purse of $10.3 million for which CJ Group serves as title sponsor, has a "special tradition." On the third round, the tournament venue turns green.
The tradition continued this year. At TPC Craig Ranch (par 71) in McKinney, Texas, where the third round was held on Friday (local time), galleries filled the course wearing green clothing, hats, or green ribbons.
The galleries unified their color in green because the tournament organizers designated the third round as "Green Out Day."
Green Out Day is a campaign in which players, caddies, and fans wear green attire or ribbons on the Saturday of tournament week to share awareness of the importance of mental health.
The Green Out Day is held on Saturday of tournament week to highlight the special relationship with the Momentous Institute, a charitable organization operated by the Salesmanship Club of Dallas, which hosts the tournament, and to commemorate May as "Mental Health Month."
Green is used as the color symbolizing mental health. Players and caddies wear green ribbons, while fans participate in the campaign through green clothing and accessories. The tournament organizers also encouraged players to wear or display green ribbons throughout the tournament week.
"The reason we held this event is that the United States is currently experiencing a youth mental health crisis. Green is used as the color symbolizing mental health. We held the 'Green Out Day' on the third round to inform people of the importance of mental health," said Jessica Gomez, Executive Director of the Momentous Institute.
To join this movement, CJ Group will donate $1,000 (about 1.52 million won) per birdie to the Momentous Institute each time players record a birdie or better on the 17th hole during this year's tournament. Through this program, $76,000 (about 115 million won) and $104,000 (about 157 million won) were donated in 2024 and 2025, respectively, to support mental health for children and adolescents in the local community.
