Taein, a small and medium-sized enterprise manufacturing circuit breakers and memory modules, operates the Taein Sports Scholarship Foundation. According to the Korean Sport & Olympic Committee on the 25th, men's short track speed skater Lim Jong-eon and women's figure skater Lee Hae-in, who competed at the 2026 Milan-Cortina Winter Olympics, are alumni of the Taein Sports Scholarship program. Lim won silver in the men's 5,000m relay and bronze in the 1,000m, while Lee finished eighth overall.
At the 2024 Paris Summer Olympics, Taein scholarship recipients also delivered outstanding performances, including archers Kim Woo-jin, Lim Si-hyun, and Kim Je-deok, shooters Oh Ye-jin and Ban Hyo-jin, and weightlifter Park Hye-jung.
Lee Sang-hyun, CEO of Taein, also serves as president of the Korea Cycling Federation. "The challenges and achievements our scholarship recipients demonstrated at these Olympics will be a great source of hope for other aspiring athletes," Lee said. "We will continue to support the future of Korean sports through systematic assistance spanning both summer and winter disciplines."
In 2021, when Lee assumed the presidency of the Korea Hockey Association, he made headlines as the first person in Korean sports history to become a third-generation sports federation leader, following his maternal grandfather, the late Koo Tae-hoe, honorary chairman of LS Cable (former president of the Korea Weightlifting Federation), and his father, Lee In-jung, president of the Asian Mountaineering Federation (former president of the Korea Alpine Federation).
Lee served as deputy chef de mission for the Korean delegation at the Paris Olympics and Hangzhou Asian Games, and recently earned a doctorate in sports history from Korea National Sport University. He currently holds positions including auditor of the Korean Sport & Olympic Committee, executive committee member of the Asian Cycling Confederation, vice president of the Korean Society of Sport Science and the Korean Society of Sport History, and advisor to the Olympic Research Center at Korea National Sport University.