Happy City's Jiphyeon-dong Campus Park Zone to Become Youth-Friendly Space

NAACC Launches Specialized Plan for 'Youth-Friendly Mixed-Use Space' Master Architect Selected, Master Plan by 2027 and Landscape Design to Follow

Society|
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By Park Hee-yoon, Sejong
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Location map of Happy City Campus Park Zone. Photo courtesy of the National Agency for Administrative City Construction. - Seoul Economic Daily Society News from South Korea
Location map of Happy City Campus Park Zone. Photo courtesy of the National Agency for Administrative City Construction.

The Campus Park Zone in Jiphyeon-dong of the Multifunctional Administrative City (Happy City) will be transformed into a youth-friendly space.

The National Agency for Administrative City Construction (NAACC) said Thursday that it has selected a Master Architect (MA) to oversee the specialized planning for the Jiphyeon-dong Campus Park Zone (Special Planning Zone 42), and is fully launching the preparation of a master plan to create a differentiated urban space.

The Campus Park Zone (Special Planning Zone 42) spans a total area of 53,507 square meters, including a cultural park (39,121 square meters) near the shared campus, commercial and business sites (C4·C5, 12,768 square meters), and a parking lot site (1,617 square meters). It was designated as a special planning zone to develop the cultural park and commercial and business sites—rezoned following the closure of the Eungsilcheon stream—into core spaces supporting university and research functions.

The NAACC plans to expand educational and research support functions for students and faculty of the shared campus, along with cultural, leisure, and living convenience functions. It will also introduce youth housing on the upper floors, specializing the site as a youth-friendly mixed-use space.

In addition, it will create a pedestrian-centered public space that organically links the large-scale cultural park—stretching from the shared campus and mixed-use campus to Samseongcheon stream—with the architectural plan.

The NAACC plans to prepare a master plan for the entire site along with detailed specialization measures, led by Bae Ji-yoon, professor of architecture at Honam University, who was selected as the Master Architect (MA). Working with experts in fields such as landscaping, axes, and urban planning, the effort will comprehensively review the existing standardized lot plan, connectivity with surrounding areas including the mixed-use campus, and water space planning following the closure of the Eungsilcheon stream.

In particular, the NAACC decided to avoid excessive architectural constraints that limit business viability, and to comprehensively review and reflect measures to enhance business viability and revitalize commercial districts. When establishing the plan, it plans to create effective spaces that users actually need by gathering opinions from shared campus students and faculty.

The NAACC plans to prepare the master plan for the entire site and a detailed specialization plan (draft) by the first half of 2027, begin land supply and landscape design in the second half of the year, and complete development in 2031.

"Going forward, we will raise the completeness of the Campus Park Zone master plan through gathering various opinions, and develop it into a landmark university district where college students and young people gather," NAACC Deputy Commissioner Choi Hyung-wook said.

Original reporting by Park Hee-yoon, Sejong for Seoul Economic Daily.

AI-translated from Korean. Quotes from foreign sources are based on Korean-language reports and may not reflect exact original wording.

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