Yuseong District in Daejeon announced Monday it has developed and launched premium hair care products under the "Cliniceut" brand in partnership with local cosmetics manufacturer Daeduk Labco.
The shampoo and treatment line features functional cosmetics containing Yuseong hot spring water. The products were developed to help soothe the scalp and promote hair health using the minerals and scalp-friendly components found in the thermal water.
Yuseong District and Daeduk Labco signed an agreement in November last year to supply hot spring water free of charge, aiming to expand its applications and stimulate the local economy. The two parties have collaborated on developing cosmetics using Yuseong hot spring water, promoting the thermal springs, and sharing information across various business initiatives.
Cliniceut is a premium hair care line made with plant-derived natural ingredients. Sales will begin in March through the Korea Post shopping mall, with plans to expand to global platforms including Amazon.
"This cosmetics development utilizing hot spring water, a local resource, represents a meaningful effort to add high value to regional assets," a Yuseong District official said. "We will continue expanding cooperation with local companies to enhance the Yuseong Hot Spring brand."