Meta Bets on Low-Priced AI Subscription to Monetize Instagram

■AI PRISM [Global News] Meta's Low-Priced AI Subscription, Big Tech Monetization US Strikes 4 Iranian Drones and Ground Base Fed Governors Issue Successive Rate Hike Warnings

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By Kang Do-won
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null - Seoul Economic Daily Finance News from South Korea

▲AI PRISM* Customized Economic Briefing

*Editor's Note: 'AI PRISM' (Personalized Report & Insight Summarizing Media) is an 'AI-based personalized news recommendation and summary service' developed with support from the Korea Press Foundation. It selects and provides six customized news items by reader type.

[Key Issue Briefing]

■ Renewed Hormuz Military Clashes and Energy Supply Chain Risks: The United States and Iran have exchanged military strikes twice in three days, sending tensions soaring again at the Strait of Hormuz, a critical chokepoint in the global energy supply chain. US intelligence authorities have determined that 30 of Iran's 33 missile bases have already been restored, suggesting a high likelihood of prolonged conflict.

■ Spreading Fed Hawkish Tone and Resurging Dollar Strength Pressure: Multiple Federal Reserve officials, including Governor Lisa Cook, have issued successive warnings that "we are prepared to raise rates if disinflation does not materialize in a timely manner," directly shaking market expectations for rate cuts. With the path of $1.5 trillion in AI investment fever potentially adding further pressure on prices, analysts expect the dollar strength and entrenched rate environment to be prolonged.

■ Big Tech AI Monetization Pivot and Accelerating Semiconductor Self-Sufficiency Competition: Meta has launched its AI business monetization with a low-priced $7.99-per-month subscription, while Microsoft has reversed course to fully integrate OpenClue, an open-source agent it once dismissed as a "virus," into its enterprise services. Simultaneously, China's Peking University has unveiled an EDA design tool optimized for Huawei chips, sharpening the US-China technology competition for semiconductor supply chain independence.

[News of Interest to Global Investors]

1. Hormuz Again… US and Iran Clash Twice in Three Days

- Key Summary: US forces shot down four Iranian drones and struck a drone control facility in Bandar Abbas, reigniting military clashes around the Strait of Hormuz. The Islamic Revolutionary Guard Corps (IRGC) responded with an attack on a US air force base, warning that "if repeated, we will respond more decisively," deepening the tension. Ceasefire negotiations remain stalled, with positions diverging on key issues including highly enriched uranium (HEU) handling, Hormuz passage rights, and frozen assets. The Strait of Hormuz is a chokepoint through which 20% of the world's crude oil shipments pass, and continued conflict would inevitably trigger surges in energy prices and supply chain disruptions.

2. "Inflation Risks, Rates Could Rise" — US Fed Governor's Warning

- Key Summary: Federal Reserve Governor Lisa Cook stated that "inflation risks remain elevated and we are prepared to raise rates if disinflation does not materialize in a timely manner." Christopher Waller, previously classified as a dove, expressed the same stance immediately after new Chair Warsh's inauguration, while Presidents Kashkari and Collins also concurred that the possibility of rate hikes should remain open. Governor Cook specifically cited the path through which $1.5 trillion in AI investment could push up prices for semiconductors and advanced equipment, further fueling inflation. Given that a majority of FOMC members already shared at last month's meeting the view that some policy tightening would be appropriate if inflation continued to exceed 2%, analysts say market expectations for rate cuts could retreat sharply.

3. "Easy Video Generation on Instagram" — Meta Plays Low-Priced Subscription Card

- Key Summary: Meta has launched its "Meta One Plus" subscription at $7.99 per month and "Meta One Premium" at $19.99 per month, starting in Singapore, Guatemala, and Bolivia. Compared to competing ChatGPT and Gemini plans that reach up to $200, the pricing has been lowered to one-tenth, in what is interpreted as a strategy to monetize the vast existing user base of WhatsApp, Instagram, and Facebook. On the launch news, Meta shares closed up 3.7% from the previous trading day, though they remain down 4% from the start of the year. With CEO Zuckerberg pledging to invest at least $600 billion in AI infrastructure by 2028, the move to diversify from an advertising-dependent structure to subscription revenue is expected to serve as a barometer for the transformation of Big Tech AI business models.

[Reference News for Global Investors]

4. Controversial Huawei Chip… Peking University Provides Backup

- Key Summary: Peking University's School of Integrated Circuits has unveiled a 3D semiconductor electronic design automation (EDA) prototype optimized for Huawei's new "logic folding" technology. Huawei announced on the 25th of this month a plan to produce 1.4nm-class performance semiconductors by 2031 without EUV lithography equipment, and the Peking University EDA is evaluated as an attempt to clear a key obstacle to this goal. Given that the EDA market, dominated by Western Big 3 firms Synopsys, Cadence, and Siemens, has been cited as a key bottleneck for China's semiconductor self-sufficiency, the impact of this unveiling is described as significant. The Chinese government is requiring 100% use of domestic chips in data centers funded with national money, and major AI models including DeepSeek's "V4" are also optimized for Huawei chips, making clearer the alignment of government, industry, and academia on the technological self-sufficiency front.

5. Called It a Virus… Microsoft Says "OpenClue Is 10 Times Faster Than Humans"

- Key Summary: Microsoft has officially launched "Project Lobster" to integrate OpenClue, the open-source autonomous AI agent it dismissed as a "virus" just two months ago, into its enterprise M365 services. Omar Shaheen, Microsoft Vice President, emphasized that "by leveraging open source, AI can do more than 10 times the work of humans." OpenClue, which can be linked with major messengers including WhatsApp, Telegram, Slack, and Teams, was released on GitHub in January this year and spread so rapidly that it sparked a "lobster-raising" craze in China. Microsoft's strategy is to address security vulnerabilities with its own software while absorbing the scalability of open source as a competitive edge for its enterprise services, while also operating its proprietary Copilot model and proprietary Maia chip in parallel.

6. Rebellions CEO Park Sung-hyun: "It's the NPU Era Now… We Will Break Nvidia's Monopoly with K-Inference"

- Key Summary: Park Sung-hyun, CEO of Rebellions, diagnosed at Seoul Forum 2026 that the leadership of the AI semiconductor market will shift from Nvidia GPUs to inference-specialized NPUs. Gartner and Bloomberg forecast that the global AI inference semiconductor market will grow more than 12-fold in six years, from $39 billion in 2024 to over $475 billion by 2030. Rebellions' NPU boasts 5-7 times the price efficiency compared to other companies' systems, and is described as having a capital alliance including Samsung Electronics (005930.KS), SK hynix (000660.KS), ARM, Marvell, Amkor, and Pegatron as strategic investors (SIs). Overseas orders are also materializing, including building sovereign AI infrastructure with Saudi Arabia's Aramco, and the company has set a goal of going head-to-head with Nvidia in the global market within two to three years.

▶ Read the article: National Pension Service to Gradually Reduce Domestic Bond Allocation

▶ Read the article: Asset Management Industry Reluctant Over Review of Mandatory FX Hedging for Overseas ETFs

null - Seoul Economic Daily Finance News from South Korea
null - Seoul Economic Daily Finance News from South Korea
null - Seoul Economic Daily Finance News from South Korea
null - Seoul Economic Daily Finance News from South Korea
null - Seoul Economic Daily Finance News from South Korea
null - Seoul Economic Daily Finance News from South Korea

Original reporting by Kang Do-won for Seoul Economic Daily.

AI-translated from Korean. Quotes from foreign sources are based on Korean-language reports and may not reflect exact original wording.

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