Adobe announced Thursday that it has appointed Fabio Tiviti as vice president for Asia. Tiviti will lead the company's enterprise business across Korea, Southeast Asia and Greater China, reporting to Ben Goodman, president of Adobe Asia Pacific and Japan.
Explaining the appointment, Goodman said Tiviti "has a proven track record of driving growth and innovation for customers across the Asia Pacific region." He added, "His leadership will play a critical role in helping customers create value and capture growth opportunities in Asia's rapidly evolving artificial intelligence (AI) landscape."
Tiviti brings more than 25 years of experience leading technology businesses across the Asia Pacific region, including Korea and Southeast Asia. Before joining Adobe, he served as global vice president at Workday, where he oversaw field operations and go-to-market strategy across Asia Pacific, Japan, and Europe, the Middle East and Africa, driving regional growth. He has also held senior executive positions at SAP and Infor.
"Asia is leading AI innovation, underpinned by rapid technology adoption, exceptional talent and robust infrastructure," Tiviti said. "I am delighted to lead the Asia region at this pivotal moment. I look forward to working with teams, customers and partners across the region to build a thriving ecosystem and accelerate growth through next-generation customer experiences."
