Lotte Members announced Wednesday that it has donated a cumulative 3 billion won through its "Mom-Pyeonhan Point Mom Care" campaign to support mothers of children with pediatric cancer.
Now in its sixth year, "Point Mom Care" is a donation campaign that Lotte Members has conducted twice annually since 2021 as part of Lotte Group's social contribution initiative "Mom-Pyeonhan."
This year, Lotte Members delivered approximately 22 million won raised in the second half of 2025 to the Korea Leukemia and Pediatric Cancer Association to provide health checkups for 50 mothers of young patients.
The health checkups are scheduled to take place from January 7 to 9 at Bundang Bobath Memorial Hospital and Hanam Bobath Hospital, both operated by Lotte Medical Foundation.
Point Mom Care is a campaign where L.POINT app members can directly donate their accumulated points, or Lotte Members donates 10 points on their behalf each time members complete a 10,000-step walking mission.
"Thanks to the consistent interest and participation of 43 million L.POINT members, we have been able to continue this campaign for a long time," a Lotte Members official said. "We hope this provides mothers with healing time to take care of themselves, while creating a stable treatment environment for children through their parents' health."