KEPCO Launches Real-Time Alerts on Electricity Rate Tier Changes

Alert Triggered When Household Usage Reaches 80% of Third Progressive Tier Service Covers 2.3 Million KEPCO ON Subscribers Expansion to 11 Million Households Planned for Year-End

Finance|
|
By Cho Yoon-jin
||
Example of real-time notification service for changes in residential progressive rate tiers. Photo courtesy of Korea Electric Power Corporation - Seoul Economic Daily Finance News from South Korea
Example of real-time notification service for changes in residential progressive rate tiers. Photo courtesy of Korea Electric Power Corporation

Korea Electric Power Corporation (KEPCO) said on the 21st that it is launching a real-time alert service for changes in residential progressive rate tiers, in preparation for a surge in cooling demand caused by the heat wave. KEPCO plans to use the service to reduce the electricity bill burden on households.

The alert service sends a real-time notification when a customer's electricity usage reaches 80% of the threshold for entering the third progressive tier of residential electricity rates. By providing advance notice before customers enter the third tier — where both the base charge and the per-unit energy charge rise sharply — the service can help customers voluntarily adjust their electricity use and cut their bills. The current threshold for entering the third progressive tier of residential electricity rates is 450 kilowatt-hours (kWh) in summer and 400 kWh in other seasons.

The service is delivered through notifications on the mobile application "KEPCO ON," and for those who have not signed up for the app, it is sent via KakaoTalk alert messages. Tapping the alert message connects users to the fee diagnosis screen of KEPCO's energy-saving platform "Smart Electricity Life," where they can check their real-time usage, progressive tier, and estimated charges.

KEPCO plans to run the service on a trial basis for about 2.3 million KEPCO ON subscribers, before expanding it in December to 11 million residential customers equipped with Advanced Metering Infrastructure (AMI). "We expect that customized services based on real-time power data will ease the electricity bill burden on the public," a KEPCO official said. "At the national level, it will help ease the summer power peak and contribute to supply stability."

Original reporting by Cho Yoon-jin for Seoul Economic Daily.

AI-translated from Korean. Quotes from foreign sources are based on Korean-language reports and may not reflect exact original wording.

Watch · Seoul Economic Daily

More →

AI KEY

Preview
Korean Corporate Intelligence HubKOSPI · KOSDAQ · 12 sectors

A live, cap-weighted view of every KOSPI and KOSDAQ sector, with same-day Korean reporting distilled by company — built for foreign investors, correspondents and analysts who need to scan Korea before the next session.

Korea Company Atlas

Preview
Market Ontology · The Feedback LoopKFTC 2025 · 92 groups · 121,954 articles

An English ontology of the Korean market — how companies, the media, the government and the National Assembly move each other in a loop. Korea's named controlling persons and designated business groups are a mechanism, not a risk to be priced blind.

SIGNAL

Pre-register
English Edition · Capital MarketsM&A · IPO · PE · Fund Flows

Pre-register for SIGNAL English Edition — a premium subscription bringing Korean capital markets coverage (M&A, IPOs, private equity, fund flows) to global institutional investors. First access to the 50% introductory rate.