Lotte said on the 29th that it held the "2026 Lotte Happiness Sharing Companion Concert" on the 27th at Lotte Concert Hall, inviting employees and executives from its partner companies. Now in its fourth year, the concert drew approximately 1,300 attendees from around 340 partner firms. Employees from 12 Lotte affiliates — including Lotte Holdings, Lotte Department Store, Lotte GRS and Lotte Engineering & Construction — also participated.
Lotte set the theme of this year's event as "Symphony of LOTTE," emphasizing its commitment to creating a symphony of mutual growth in harmony with its partner companies. The performance featured a crossover stage combining classical music, popular music and popera. The Ditto Orchestra, led by conductor Kim Kwang-hyun, presented a classical performance, while violinist Danny Koo and singer Park Ki-young performed film original soundtracks and other pieces. Singer Yoo Chae-hoon delivered a crossover stage performance.
Prior to the main concert, Lotte and its partners held a ceremony to reaffirm their commitment to mutual growth. Noh Jun-hyung, CEO of Lotte Holdings, Chung Un-chan, chairman of the Shared Growth Research Institute, Lee Dal-gon, chairman of the Commission for Shared Growth, and Kim Joo-young, secretary of the National Assembly's Climate, Energy, Environment and Labor Committee, joined the stage along with partner company representatives including Lee Young-seok, CEO of Taejin Asset Management, and Song Seung-hyuk, CEO of Bara Co. Together, they wrote a mutual growth pledge on stage. Yoon Myung-hoon, CEO of Inno Security, who attended the concert, said, "I feel a sense of pride in growing together with Lotte. I hope these opportunities for sharing with partner companies will continue in the future."
A Lotte official said, "Our partner companies are important strategic partners in the group's growth. We will increase and strengthen opportunities to build mutual understanding through cooperation with our partners."
