SSG.com Expands Same-Day Delivery Network to 90 Locations

Finance|
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By Kim Kyung-taek
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SSG.com "Expanding 1-hour delivery hubs to 90 locations" - Seoul Economic Daily Finance News from South Korea
SSG.com "Expanding 1-hour delivery hubs to 90 locations"

SSG.com announced Wednesday it aims to become Korea's leading grocery shopping platform as the company marks its 12th anniversary.

The e-commerce subsidiary of Shinsegae Group unveiled a customer pledge centered on enhanced delivery capabilities, fresh food quality, and household savings through membership benefits.

The company will significantly expand order volume for its "SSG Weekly Delivery" service, processed through PP centers at logistics facilities in approximately 100 E-Mart stores nationwide. SSG.com plans to maximize the advantage of customer-selected delivery dates and time slots while improving profitability through economies of scale and operational efficiency.

The company will also increase "Baro Quick" logistics hubs to 90 locations within the second quarter. The service delivers E-Mart products within approximately one hour to areas within a 3-kilometer radius of stores.

SSG.com is strengthening its identity as "Online E-Mart" by applying E-Mart's rigorous fresh food management standards to guarantee quality. The company will also implement a "Freshness Guarantee Program" offering unconditional refunds or exchanges for customers dissatisfied with product freshness. Joint promotions with E-Mart, including the "Goreit Festa," are also planned.

The company aims to ease household inflation burdens by combining price competitiveness from E-Mart synergies with 7% reward benefits from its "SSG Seven Club" membership. SSG.com launched the basic "SSG Seven Club" tier at 2,900 won per month in January. This month, it will introduce "SSG Seven Club TVING" at 3,900 won monthly, which includes access to streaming service TVING content. Exclusive member-only deals will also be offered regularly to maximize perceived benefits.

"We will focus on our fundamental competitiveness to become the leading grocery shopping platform," said Choi Taek-won, CEO of SSG.com. "We will enhance accessibility to online grocery shopping through differentiated services."

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AI-translated from Korean. Quotes from foreign sources are based on Korean-language reports and may not reflect exact original wording.