"Pokemon Ecology Encyclopedia Special Edition" claimed the top spot on Yes24's overall bestseller list for the first week of July as pre-orders opened. Its unique format, which presents Pokemon in the style of an ecology encyclopedia, captured the interest not only of children but also of adult readers familiar with the Pokemon intellectual property (IP). Among buyers, men in their 30s (23.1%) and women in their 30s (17.6%) made up the largest shares.
"2026 Keunbyeolssam Choi Tae-seong's Byeolbyeol Korean History, Advanced Level (Grades 1, 2, 3), Volumes 1 and 2" by instructor Choi Tae-seong took second and third place. With college students' summer vacation beginning and the 79th Korean History Proficiency Test just a month away, books related to Korean history showed notable strength. Buyers in their 20s accounted for 44.2%. "5-Minute Korean History in Comics" by author Yu Yo also rose to fifth place, with sales up 196.5% from the previous week.
