Overseas travel demand, which had been frozen, is reviving as the ceasefire agreement between the United States and Iran coincides with a downward trend in international fuel surcharges. Short-haul travel demand, previously concentrated on Japan, is also shifting toward China.
According to the travel industry Sunday, Modetour recently said overseas travel bookings from the 15th to the 19th of this month rose about 32% compared with the same period the previous week. That period coincided with the emergence of expectations as the possibility of a ceasefire agreement was discussed. The shift is interpreted as tourists who had been waiting moving to book, as cost burdens eased and external uncertainty declined at the same time.
By region, Southeast Asia showed the clearest recovery. Bookings for Indonesia and Vietnam rose 62% and 38%, respectively, from the same period the previous week.
Preference for nearby destinations, which had already been strong, also continued. Bookings for China and Japan each recorded growth rates in the 20% range. China, in particular, appears to have established itself as a popular destination after Japan, owing to its visa-free system, short flight times and reasonable prices. Demand for summer natural attractions such as Baekdu Mountain and Zhangjiajie also drove the rise in bookings.
Yanolja's Yeogi Eottae said Sunday that transaction value for overseas accommodations in China during this year's summer peak season (July-August) rose about 2.2-fold from the same period last year. According to Yeogi Eottae, transaction value for overseas accommodations in China in the first half, based on check-in, increased about 2.2-fold from a year earlier. Transaction value for July and August also recorded the same level of growth.
In line with this trend, Yeogi Eottae is offering a 10% discount coupon for accommodation bookings across China through Sept. 11. Travelers visiting Guangzhou and Shenzhen will additionally receive an instant 30,000 won discount on airfare and a Guangdong accommodation coupon pack worth a total of 100,000 won.
"China has long had a strong image as a package tour destination, but it has recently gained great popularity for independent travel among younger people," said Kang Hee-kyung, head of Yeogi Eottae's partnership marketing strategy team. "If you are planning a trip to China this summer, this promotion is a good opportunity."
Meanwhile, international airline tickets issued in July will be subject to fuel surcharge level 19. That is eight levels lower than in June (level 27) and 14 levels lower than in May (level 33), the highest level. In the case of Korean Air, fuel surcharges soared to the highest grade last May, with round-trip fuel surcharges alone for routes to the Americas such as New York and Atlanta reaching up to 1.128 million won. With the adjustment down to level 19 in July, that is expected to fall to 688,000 won, about 60% of the earlier figure.
Yanolja's Yeogi Eottae said Sunday that transaction value for overseas accommodations in China during this year's summer peak season (July-August) rose about 2.2-fold from the same period last year. According to Yeogi Eottae, transaction value for overseas accommodations in China in the first half, based on check-in, increased about 2.2-fold from a year earlier. Transaction value for July and August also recorded the same level of growth.
In line with this trend, Yeogi Eottae is offering a 10% discount coupon for accommodation bookings across China through Sept. 11. Travelers visiting Guangzhou and Shenzhen will additionally receive an instant 30,000 won discount on airfare and a Guangdong accommodation coupon pack worth a total of 100,000 won.
"China has long had a strong image as a package tour destination, but it has recently gained great popularity for independent travel among younger people," said Kang Hee-kyung, head of Yeogi Eottae's partnership marketing strategy team. "If you are planning a trip to China this summer, this promotion is a good opportunity."
Meanwhile, international airline tickets issued in July will be subject to fuel surcharge level 19. That is eight levels lower than in June (level 27) and 14 levels lower than in May (level 33), the highest level. In the case of Korean Air, fuel surcharges soared to the highest grade last May, with round-trip fuel surcharges alone for routes to the Americas such as New York and Atlanta reaching up to 1.128 million won. With the adjustment down to level 19 in July, that is expected to fall to 688,000 won, about 60% of the earlier figure.
