Lotte Hotels & Resorts is launching its first experience-based accommodation product featuring its own characters. The package targets family customers by incorporating character elements from guest rooms to food and beverage offerings.
Lotte Hotel Busan announced on the 30th that it will launch character rooms and package products featuring its new characters "Polua" and "Beluo." Stays will be available starting the first of next month.
The character rooms have been set up as four double-double type rooms on the 17th floor of the hotel. The room interiors feature character designs applied throughout accessories such as cushions and picture frames, alongside elements symbolizing Busan to enhance the experiential aspect. Family guests are the main target.
The "Hello, Polua & Beluo" package includes room accommodation along with free use of the heated pool "Aqua Haven" for four people, a character welcome kit, and character macarons.
Food and beverage offerings are also integrated. The hotel's "The Lounge & Bar" will host a mango dessert buffet every weekend from May 16 to August 30. The buffet offers more than 20 types of desserts including mango cake, choux, and croaffles, along with meal items such as steak and smoked salmon.
Buffet guests will receive a character keyring, and those who book during the early bird period from May 1 to 15 will receive an additional 10% discount and a tea sampler.
Lotte Hotels & Resorts plans to strengthen its character-based experiential content through this product.
